Follow the 80/20 rule of social media accounts deposits and withdrawals
from Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits by Claire Díaz-Ortiz
How to Apply This
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Create and post original content.
Create articles, blog posts, quotations, impactful images, and videos relevant to your brand. -
Read content in your niche and curate it.
You can change the headline, comment on it, or paraphrase it, but always reference the source. -
Post testimonials.
Potential customers would love to hear how your brand has solved somebody’s problem. -
Create posts with a call to action.
These can be impactful images or videos.
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