Create art on Instagram
from Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk
How to Apply This
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When you post a call to action, place a link in the comments.
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Use content that is artistic, not commercial. Be authentic and don’t use stock photos.
This is why people love Instagram: because it’s beautiful and authentic. When you publish things, remember to be like Instagram. -
Go crazy with hashtags.
Hashtags are very important on Instagram, even more than on Twitter. A good practice is to include five to 10 hashtags per post. Put hashtags in the comments as well. -
Tell the story.
Instagram is about pictures. However, they can be used to tell a story, and then in the description, you can reveal another part of the story. Create stories that will evoke emotions.
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