Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork

Discover why asking Who instead of How transforms every goal and unlocks unstoppable growth

Dan Sullivan

2020

7 Key Insights

About This Book

Imagine accomplishing every ambition with a surge of energy the moment you set a goal. By shifting from “How can I do this?” to “Who can help me achieve this?”, you unlock instant access to world-class talent, specialized skills, and unexplored resources. This approach frees you from time-consuming busywork, eliminates decision fatigue, and expands your vision beyond solo limitations. Through vivid real-life examples—from rocket moonshots to bestselling publishing deals—you’ll discover practical strategies to clarify your vision, find the right collaborators, and multiply results by ten or a hundred times. Prepare to experience exponential growth as you learn to build winning teams that transform both your business and personal life.

About the Author

Dr. Benjamin Hardy is a best-selling organizational psychologist recognized for his expertise in human performance and personal transformation. He has co-authored multiple groundbreaking titles and contributed to leading journals on motivation and success. Partnering with Dan Sullivan—co-founder of Strategic Coach and one of the world’s leading entrepreneurial coaches—Dr. Hardy has guided thousands of high achievers in scaling their impact. His research-driven insights, combined with real-world coaching experience, make him a trusted authority for anyone seeking to break through plateaus and build powerful teams. He lives in Texas with his family and mentors entrepreneurs globally.

Biggest Takeaway

By adopting the Who approach, you’ll reclaim hundreds of hours annually, channeling your focus into high-impact activities that drive growth. You’ll learn to craft crystal-clear vision statements that attract committed partners and effortlessly delegate tasks to experts who thrive in their roles. Your income potential will skyrocket as you invest in scalable teams instead of one-person busywork. Stress and decision fatigue vanish, replaced by renewed creativity and purpose. Ultimately, you’ll cultivate deep, transformational relationships that not only accelerate your success but also enrich your life with meaningful collaboration and exponentially expanded possibilities in every area—time, money, relationships, and purpose.