Past Winners Rarely Keep Winning Tomorrow

Medium - Requires some preparation Recommended

Researchers calling these funds “the dice down the craps table” warned decades ago: short-term winners often become tomorrow’s underperformers. One study looked at the 20 top funds each year from 1982 through 1992, then checked their rank the next year. On average they fell to the 58th percentile—barely above average. Repeat the test from 1995 to 2005, and the top fund of each year plummeted to the 34th percentile the following year.

Picture a high school track star who wins the 100-meter dash, then the next meet struggles off the blocks. These reversions to the mean happen because success draws new capital, turning a nimble fleet-footed portfolio into a lumbering giant. A fund that beat the market with $50 million might struggle when it grows to $5 billion.

Behavioral scientists call this “regression to the mean”—extreme outcomes tend to be followed by more average ones. Fund managers, no matter how talented, eventually face larger portfolios, higher transaction costs, and shifting market conditions.

The antidote is simple: don’t chase last year’s superstars. Instead, build your core with broad index funds that, by design, never leave the track.

Now, imagine you’re scanning your watchlist: you see last year’s 50% gainer, but you also spot it’s sunk 30% this year. You nod, pull out your new contribution slip, and type in your simple index fund ticker. You don’t feel the rush to chase; you feel relief knowing mean reversion won’t shake your plan. Take that step today.

What You'll Achieve

You’ll free yourself from performance chasing impulses, reduce emotional trading, and stabilize your wealth trajectory by relying on proven broad market exposure.

Avoid Chasing Last Year’s Stars

1

Identify your top-performing funds.

Look back two to three years and list funds that outpaced the market, noting their asset inflows during that period.

2

Check subsequent performance.

Examine how those same funds performed over the following year. Note any drop in ranking or returns.

3

Rebalance away from hype.

If a top performer plunged into the bottom half afterward, redirect new or future contributions into low-cost broad index funds instead of buying into the fad.

Reflection Questions

  • What was my worst timing mistake chasing a hot fund?
  • How would my returns differ if I stayed with an index fund instead?
  • What rule can I set today to avoid buying last year’s winners?

Personalization Tips

  • Work bonus: Instead of investing your annual bonus in last year’s hot tech fund, split it into a total global market index ETF.
  • Holiday gift: If you receive stock in a trendy growth fund, convert it into a balanced index portfolio.
  • Side hustle profits: When your freelance income jumps, don’t pour it into the latest best-performing fund—deposit it into an S&P 500 index fund.
The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns
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The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns

John C. Bogle 2007
Insight 6 of 8

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