How Your Circle of Friends Can Make or Break Your Financial Future (and What to Do About It)

Medium - Requires some preparation Recommended

At first, Megan thought hanging with her school friends would help her weather tough times—after all, they all worried about bills and joked about the stress of their jobs. But when she nervously mentioned her plans to start a side business, the jokes turned sharp, and someone asked, 'Isn’t that risky?' It took months for her to see that her closest circle, while full of good intentions, actually kept her from thinking bigger.

When Megan joined a weekend meet-up for people interested in entrepreneurship, the conversations changed. Instead of rolling eyes, she heard stories about launching projects, handling setbacks, and finding creative work-arounds. Bit by bit, her confidence grew. She didn’t stop loving her old friends, but she now prioritized time with those who challenged her assumptions and offered encouragement when she stumbled.

Social psychology research shows that our beliefs and habits are deeply shaped by the people we spend the most time with. We pick up on shared values, language, and expectations—so upgrading your circle is sometimes the most important change you can make for long-term success.

Write down your five closest contacts and reflect on their attitudes toward risk, change, and financial independence. Notice how your group conversations tilt toward growth or sticking with the status quo. If needed, seek out one new relationship with someone who inspires you and supports your bigger goals—whether that’s a local group, online forum, or a casual mentor. The company you keep truly sets the ceiling for your potential, so give yourself permission to choose wisely.

What You'll Achieve

Gain awareness of hidden influences limiting growth, shift social habits to encourage positive change, and connect to communities that support your financial and personal goals.

Audit Your Network and Upgrade Your Influences

1

List your five closest contacts and their attitudes toward wealth.

Think about your daily conversations and what your friends value—security, freedom, ambition, or comfort?

2

Notice how often you talk about new ideas, growth, or risk.

Pay attention to whether group discussions encourage bold moves or reinforce staying the same.

3

Reach out to someone outside your usual circle who shares your goals.

This could be following someone online, asking to join a business group, or starting a conversation with a mentor.

Reflection Questions

  • How do your friends respond when you share ambitious ideas?
  • Are there relationships you need to limit to make space for growth?
  • How could seeking new circles open opportunities you haven’t imagined yet?

Personalization Tips

  • A college student joins an entrepreneurial club after seeing her roommates discourage her from taking risks.
  • A retail worker starts attending free workshops at the library to meet people who care about starting businesses.
  • A young parent joins an online community for parents interested in investing, moving beyond the family’s old financial script.
The Business of the 21st Century
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The Business of the 21st Century

Robert T. Kiyosaki
Insight 4 of 8

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