Not All Innovation Is Good—Every Solution Creates New Problems, So Measure True Impact

Hard - Requires significant effort Recommended

We love to cheer new inventions—the airplane, DDT, cell phones, or fast travel—until their unexpected side effects hit. The Wright brothers pitched flight as a tool for peace, only to see it used in world wars. DDT nearly wiped out malaria, but then devastated food chains, causing a collapse that led to plagues. Automobiles gave freedom—and millions of traffic deaths, pollution, and urban sprawl.

The dilemma is that, in the thrill of innovation, we focus on benefits, rarely pausing to ask, 'Whose problems does this actually solve? Whose problems are we creating or worsening?' The complexity grows when you consider how technologies, once released, are used for purposes no inventor could have envisioned, both wonderful and terrible. History is littered with unintended consequences: lasers meant for communication gave rise to dangerous weapons; computers designed for empowerment now facilitate scams and addiction.

Scholars in science and technology studies warn against assuming all innovation is virtuous. Applying a 'goodness scale'—for self, organization, society, and the world—forces us to look at both sides. The smart approach isn't to avoid change, but to respect the trade-offs: predict, measure, and mitigate the new problems that always come.

By systematically rooting out wishful thinking, you avoid repeating the mistakes of the past: blind faith in untested solutions. You also turn every innovation into a living experiment—one that can be improved, adapted, and maybe, truly, do good.

Whenever you're excited to adopt a new product, process, or solution, pause to create a winners-and-losers list. Actively consider whose life is improved and whose is disrupted, and seek examples from the past where good intentions backfired—prompting you to anticipate at least one unintended consequence for your own case. Don’t stop there: for each tradeoff, brainstorm and implement mitigation strategies, and check in after several months to see what new hurdles emerged. Real progress means measuring costs as well as benefits, so begin today by examining your latest ‘improvement’ through this wider lens.

What You'll Achieve

Promote more responsible and resilient innovation by considering wider consequences and preparing for both short- and long-term impacts—not just immediate wins.

Weigh Gains, Losses, and Unseen Costs Before Embracing 'Progress'

1

List Both Winners and Losers for Your Innovation.

For any new tool, process, or idea you want to try, make a two-column chart spelling out who benefits and whose life gets harder (temporarily or permanently).

2

Predict at Least One Unwanted Side Effect.

Research a similar past innovation (e.g., cars, pesticides, phones) to see what went wrong. Project a realistic negative consequence for your own solution.

3

Update Your Plan to Lessen Harm.

For each downside, brainstorm simple modifications to minimize impact. Set reminders to check for new problems three and six months after adoption.

Reflection Questions

  • Who gains and who loses with this change?
  • What past innovations in my field created problems we’re still managing?
  • Which negative effects could we anticipate—and even prevent—now?
  • How will I track and address new downsides that emerge over time?

Personalization Tips

  • A school switching grading software checks if parents without internet access are left out.
  • A community group replacing paper newsletters with email asks how older or low-vision members will adjust.
  • A family considering 'smarter' home devices weighs not only convenience but data privacy and energy use.
The Myths of Innovation
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The Myths of Innovation

Scott Berkun
Insight 7 of 9

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