Numbers Run a Business: Why Learning to Read Them Is Non-Negotiable

Medium - Requires some preparation Recommended

Tech might tempt you to automate everything, but early on, nothing builds real understanding faster than writing business numbers by hand. There’s a moment, pencil poised over the same tattered notebook each Friday, when numbers stop being 'just math' and start to tell their own story. One entrepreneur found that when he stopped tracking things by hand, key problems snuck right past him unnoticed. The simple act of recording sales and expenses on paper forced details into focus, revealing trends before they became headaches. Over time, this habit built an instinct for spotting danger or opportunity in a single glance.

This week, grab a basic notebook and pick your main numbers to track—income, costs, cash. Write them out by hand every Friday. As you spot changes, mark them and ask yourself why. Go over your log with a trusted friend, learning together as you build your real-world business sense. Only switch to automation once you’ve actually mastered what these numbers mean. Give it a month—don’t shortcut the habit. The difference will surprise you.

What You'll Achieve

You’ll develop sharper, more intuitive business instincts, avoid blind spots, and spot opportunities and problems faster. Internally, your confidence with numbers will grow steadily.

Track Numbers by Hand to Learn What Matters

1

Choose 2–3 key numbers to track.

Pick simple but vital figures: monthly sales, costs, and cash in bank, for example.

2

Record numbers manually each week.

Use a physical notebook or whiteboard and write them by hand—avoid spreadsheets at first.

3

Look for sudden changes or trends.

Circle or highlight shifts—like a drop in cash or rising expenses—and ask what might have caused them.

4

Discuss findings with someone.

Talk through the numbers with a mentor, colleague, or family member to deepen your understanding.

Reflection Questions

  • Which numbers make you nervous, and why?
  • How did writing by hand affect your focus, compared to typing?
  • What early trend or gap did you spot this week?
  • How did discussing your numbers feel?

Personalization Tips

  • A high school club leader tracks event attendance and fundraising each week in a paper log, spotting what’s working.
  • A lawncare side-hustle logs each job’s time and income on sticky notes before ever opening Excel.
  • A family sets up a whiteboard with monthly bills, checking totals every weekend together.
The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up
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The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up

Norm Brodsky
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