Design the Space, Change the Culture: Why Your Physical Setup Drives Innovation

Medium - Requires some preparation Recommended

A creative agency rented a sleek new office in the city. For the first month, every desk looked the same—white, tidy, neutral. People kept to themselves, meetings felt stiff, and new hires seemed lost. One Friday, the manager brought in bins of art supplies, some beanbags, and a few plants, then invited the teams to make the place their own. Within a week, a finance team built a Lego skyscraper on their table, designers hung cycling gear beside their screens, and a row of kitchen aprons popped up by the coffee bar. The mood changed immediately—casual chats became more frequent, and people from different teams naturally moved between 'neighborhoods.'

At every company tour, the energy felt contagious. New projects took over corners, with whiteboards plastered in colored sketches. The front lobby featured a rotating display of half-built products and stories, sparking pride and conversation with visitors. Research on workplace design backs up the effect: when people feel ownership, workplaces shift from dull warehouses to creative greenhouses. Sharing progress and unique group identity in physical space unlocks daily collaboration, unplanned learning, and higher engagement.

The next time your work or home space feels dull, gather your team or family and invite everyone to customize a part of the space. Cluster with others around shared projects, use movable dividers, and don't be shy about showing work-in-progress or celebrating recent wins right where everyone can see. Watch how the small changes in layout, art, and artifacts begin sparking new conversations and ideas. If you keep your environment flexible and personal, you'll create a living culture of innovation—and you’ll look forward to coming in every day.

What You'll Achieve

This approach increases daily collaboration and innovation by fostering a sense of ownership, community, and inspiration. Internally, you’ll feel more comfortable and engaged; externally, projects become more visible and infectious.

Shape Your Environment for Creativity and Connection

1

Decentralize authority over spaces and let teams personalize.

Give groups or individuals freedom to rearrange, decorate, and own their work areas, favoring flexibility and self-expression over strict uniformity.

2

Create visible 'neighborhoods' with shared gathering spots.

Cluster desks, tables, or displays to foster spontaneous conversations and collaborations. Equip the area with movable walls, whiteboards, or artifacts that showcase ongoing work.

3

Celebrate accomplishments and stories in the space.

Dedicate lobbies or common areas to display current projects, quirky collections, or team icons—sharing not just past glories but real-time work and team identity.

Reflection Questions

  • What subtle cues does my space send about creativity or hierarchy?
  • How could we make our environment more welcoming and collaborative?
  • Which team rituals or stories could be celebrated more visibly?

Personalization Tips

  • At home: Let kids decorate one wall of the living room with art or projects; rotate displays regularly.
  • At work: Invite teams to rearrange desks quarterly and contribute to a 'project wall' showing experiments in progress.
  • For a club: Set up a trophy/award shelf or quirky mascot that evolves every season.
The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm
← Back to Book

The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm

Tom Kelley
Insight 7 of 9

Ready to Take Action?

Get the Mentorist app and turn insights like these into daily habits.