Use referrals to attract leads
from Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com by Aaron Ross, Marylou Tyler
How to Apply This
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Interview your biggest clients. Ask them how your product/service helps them solve their problems.
Alternatively, you could also send them an email asking for their review of your offered product/service. -
Compile the feedback you’ve received from your clients.
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Make a feedback section on your website.
Ensure that the section is designed engagingly, and your target audience will find it easily. -
Add all the feedback to your website.
Remember to put the client’s name, including their business, to show credibility to your audience.
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