Read these.

This is the reading list recommended by Eric Ries at the end of this book.



  1. The Four Steps to the Epiphany by Steve Blank
    The original book about customer development.

  2. The Entrepreneur’s Guide to Customer Development by Brant Cooper and Patrick Vlaskovits.
    Short version of the book of Steve Blank.

  3. The Innovator’s Dilemma and The Innovator’s Solution by Clayton M. Christensen
    Disruptive innovation in practice.

  4. Crossing the Chasm and Inside the Tornado by Geoffrey A. Moore.


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