The Charisma Myth
Public speaking
Learn public speaking: know who you’re trying to persuade.

Learn public speaking: know who you’re trying to persuade.

from The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism by Olivia Fox Cabane

Making a good presentation is about constructing a charismatic message, making people respect you, and connecting with your audience.

Know exactly who you’re trying to persuade.

A presentation is about convincing people about something: an idea, an initiative, a course of action. Knowing your audience is the first step to making a good presentation

How to Apply This

  1. List down what you know about your audience. What they already know about the subject? What would they like to learn?

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