Brand Storytelling
Branding
Immerse your audience in your brand story.
from Brand Storytelling: Put Customers at the Heart of Your Brand Story by Miri Rodriguez
How to Apply This
- Analyze the market and audience trends to determine which immersive experiences fit best in your brand storytelling.
Consider who your target audience is. What types of experiences would they be more likely to engage with? Is it through mixed reality? Virtual reality? 360-degree video? Live streaming? - Experiment with different immersive experiences.
To find the best immersive experience for your brand story and audience, experiment to see what resonates best.
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