Harness resource dependence for disruptive tech success
- Incorporate independent organizations into a different value network.
Construct a distinct organization that relies on the appropriate customers for survival.
- Leverage the powerful forces of resource dependence.
Utilize the forces of resource dependence to succeed with disruptive technologies.
- Form an autonomous organization.
Establish a separate organization that is free to acquire components from any source, sell through its channels, and develop a cost structure that meets the technological and competitive needs of disruptive technology.
- Invest in disruptive discounting.
Allocate resources to invest in disruptive discounting while maintaining improvements in technology, capacity, and facilities in the core business.
- Monitor performance.
Monitor the performance of the disruptive business to make sure it is meeting the desired profit model.
- Adapt to the changing environment.
Continuously monitor the environment and make changes to the organization to ensure it remains competitive.
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