Measure What Matters
Team leadership
Get the most important work done

Get the most important work done

from Measure What Matters by John E. Doerr

How to Apply This

  1. Focus and commit to priorities.
    Be clear on both what’s important and what doesn’t matter, and communicate this to your team, encouraging them to focus on and commit to the former.

  2. Align and connect for teamwork.
    Openly share everyone’s goals, from the CEO down. Have individuals link their objectives to the company’s game plan, identify cross-dependencies, and coordinate between teams.

  3. Track for accountability.
    Make sure team goals are quantifiable and track them using real data. Then have periodic check-ins, objective gradings, and continuous reassessments.

  4. Stretch for amazing.
    Test your team’s limits with challenging tasks and afford them the freedom to fail. Push them to release their most creative and ambitious drives.

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