The Power of Moments
Purpose (life)
Design meaningful moments that can strengthen bonds

Design meaningful moments that can strengthen bonds

from The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip Heath, Dan Heath

How to Apply This

  1. Create personalized, synchronized moments
    Gather staff members together in one room and share your vision of the organization with them. Show them that you need their support to push the mission forward. Get people to share their thoughts and find moments to create laughter among the group. In-person meetings like this are more meaningful than communicating via webinars or email.

  2. Create opportunities for people to struggle together
    For example, ask your colleagues to volunteer for demanding tasks such as fighting to protect a local forest from loggers. Organize a hiking trip up a mountain with your family members. You and your friends can volunteer at a hospital or orphanage on weekends. A purposeful struggle creates stronger connections.

  3. Cultivate a sense of purpose within your organization
    Help your employees and colleagues understand how their daily work makes a greater contribution to society. You can do this by asking them a series of “Why” questions. For example, “Why do you do what you do?” “Why does that matter?” Keep asking such questions until they realize how their work benefits others around them.

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