Built to Last
Purpose (work)
Create visionary company

Create visionary company

from Built to Last: Successful Habits of Visionary Companies by James C. Collins, Jerry L. Porras

How to Apply This

  1. Write down your company's vision.
    Establish a vision for the company and create strategies to bring about positive change and growth.
  2. Invest for the future.
    Utilize cutting-edge methods and technologies to stay ahead of the competition and continue to build for the long term. Make sure these investments are aligned with your vision.
  3. Embrace discomfort.
    Don't settle for mediocrity, and strive to do better than yesterday.
  4. Work hard and stay dedicated.
    Understand that comfort is not the goal and that life in a visionary company is not supposed to be easy.
  5. Never give up.
    Success is never guaranteed, and there are no shortcuts. Be prepared for the long, hard journey and keep pushing for improvement.

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