Sell or Be Sold
Sales
Create social media presence

Create social media presence

from Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone

How to Apply This

  1. Build a great social media reputation
    Treat your social media reputation the same way you treat your personal reputation. Handle any attacks on it personally.

  2. Turn negative posts into opportunities
    By solving a problem for your customers, you invite them to return to you.

  3. Handle complaints immediately
    It’s the best way to show your buyers that you care.

  4. Respond to negative comments directly and privately, not publicly
    Leave the public out of it. When you address people privately in a kind and caring way, they are more likely to delete the negative posts they’ve left.

  5. Be proactive
    Turn positive comments and posts into testimonials about your products and services.

  6. Choose your battles wisely
    Avoid engaging with negative people whose sole goal is to make negative noise and preserve your energy and time for other customers.

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