Built to Last
Company organization
Unlock the secrets of visionary companies
from Built to Last: Successful Habits of Visionary Companies by James C. Collins, Jerry L. Porras
How to Apply This
- Identify leading organizations in their field.
Look for businesses that knowledgeable professionals highly respect, have made a lasting impact on the world, have had multiple generations of CEOs, and have gone through multiple product (or service) cycles. - Study the companies.
Notice any similarities? What could explain their long-term success and prosperity? How might they differ from other companies that had the same opportunities but didn’t achieve the same level of success? - Investigate the historical development of the companies.
Compare the visionary companies and the comparison companies to uncover the underlying factors that explain their extraordinary long-term success. - Analyze the results.
Consider the practical implications of the research findings and how they can be applied to other businesses. Write your analysis down. - Monitor the companies.
Track the progress of the visionary companies and the comparison companies to make sure the findings remain relevant.
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