Build and nurture positive relationships with clients


  1. Monitor your relationship balance sheet.
    Actively monitor client relationships so you are not in deficit and don’t make promises that you cannot keep as this just leads to disappointment.
  2. Manage satisfaction by carefully managing your customer’s expectations.
    Bridge the gap between what a client expects and what service they get. Service below expectations leads to dissatisfaction.
  3. Communicate all your successes.
    This includes new clients, new successes, new awards, new recognition, new testimonials, growth in staff, and revenue. Don’t expect anyone to know otherwise!


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