Be a leader by consent.

There are two forms of leadership: leadership by consent and leadership by force. Leadership by force is what is used by dictators, and it has been proven ineffective. Forced leadership can gain temporary followers, but these followers will not be willing, and so they will not last.

Leadership by consent, on the other hand, gains willing, sympathetic followers. If you are a leader by consent, your followers will respect you and be more willing to do quality work for you.


  1. Build a relationship of mutual cooperation with your followers.
    You can achieve this by ensuring that you divide the profits of business fairly among your followers.
Take action!
Our mobile app, BooksInAction, will guide you on how to acquire this skill.
If you have the app installed

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