Zero to One
Startup development
Avoid competing with other companies.
from Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel
Competition is actually not very healthy. When you are focusing on competing with another company, there can be a third player, that can take the whole market.
How to Apply This
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If you have a high chance to get a monopoly on the market, you are in a good spot.
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If you cannot get a monopoly, consider one of the following:
- Merge with another company, to double the forces and build the future together.
- Start doing something different.
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