How Innovation Works
Growth
Nurture the courage to be disliked
from How Innovation Works: Serendipity, Energy and the Saving of Time by Matt Ridley
How to Apply This
- Write down the idea you wanted to pursue but fear it might receive backlash.
- Evaluate how you feel about your idea’s potential to receive backlash.
If there is a potential for backlash, does that make you less excited or less likely to explore that innovation further? - Write down how you would deal with the backlash after you’ve presented your idea to the public.
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