The Charisma Myth
Charisma
Be charismatic during a crisis.

Be charismatic during a crisis.

from The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism by Olivia Fox Cabane

Studies show that people tend to turn to a leader that is bold, confident, and decisive in a time of crisis. Crisis creates uncertainty, and that’s why vision, faith, and authority is so powerful here.

How to Apply This

  1. Remain calm (or at least appear calm).
    Your state of mind is immediately visible in your body language. Use strategies from the previous chapters to calm down and stay calm.

  2. Express your high expectations.
    Think of people you want to impact and what standards you would like them to live up to or exceed. Express these standards and be confident they can live up to them.

  3. Articulate a vision.
    Having a vision is not enough, you have to communicate it. Use the tools from the previous chapter to do it well. Be bold and decisive.

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