Define the vision for what needs to be accomplished.

Not clearly defining the vision leads to fuzzy communication and sloppy execution. Having a clearly defined vision is an integral part of leadership. Leaders create the link between the vision of the organization and the everyday production of the team. They show how daily work impacts the whole vision.


  1. Help people define the vision’s success.
    Define what success really means for the people working there. Visions are often abstract, and clarification of success is needed.
  2. Help people commit to the success of the vision.
    The commitment of the team begins with the commitment of the leader. Once you commit to achieving the vision, you gain credibility and people gain the confidence to follow through.
  3. Help people experience success.
    Reward and celebrate the small victories that people achieve daily.


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